Prontowash is a creator and the promoter of the mobile car washing and is the leader in that market niche. It is a successful international company with a very unique business concept that is based on washing cars in parking lots of large shopping malls with the use of only 5 litres of water and special ecological detergents. This franchise model from Argentina, established in 2001 had an aggressive expansion into 15 countries because of its revolutionary idea, but also because of the lack of time of potential consumers. The investment is from € 10 000 to €20000, depending on a size of the franchise. The company, not the buyer of the franchise makes contracts with the parking lot owners. They are interested in finding a franchise user for Croatia.